Amoris — AI Operating System

Build an AI Operating
System Inside
Your Agency.

Reduce repetitive work. Improve client delivery. Scale operations without proportional hiring. We design and install AI systems for marketing agencies in as little as 48 hours.

Book a Free Audit 20 min · Your office · No pitch deck
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Proposal drafting
Weekly reporting
Brief generation
Client status updates
Media plan formatting
Campaign summaries
New business decks
Creative briefs
Competitor analysis
Proposal drafting
Weekly reporting
Brief generation
Client status updates
Media plan formatting
Campaign summaries
New business decks
Creative briefs
Competitor analysis
01 — The Problem

Your team is doing the same work every week

Account managers copy-paste numbers into reports. Creative briefs get rewritten from scratch every time. Status updates go out manually. None of this requires human thinking — but humans are doing it anyway.

ChatGPT was tried. It didn't stick.

Someone on the team tried it once. Got a decent output. Then it became inconsistent. No one knew how to use it well. The systems were never built. The tab quietly closed.

You're burning senior time on junior tasks

Your best people — account leads, media buyers, creative directors — spend 30–40% of their week on administrative and templated work. That's not a talent problem. That's a systems problem.

New business can't scale without more headcount

You can't pitch more clients without more proposals. You can't write more proposals without more people. So growth becomes a hiring decision — when it should be a systems decision.

You don't have an AI problem. You have an operational infrastructure problem that AI systems can solve — if they're architected correctly, for your team, with your data, inside your existing processes.

Two phases. One operating system. Built for how agencies actually scale.

Phase 1 installs the operational infrastructure. Phase 2 builds the revenue architecture. Each phase earns trust before the next begins. No big-bang implementation, no wasted budget.

Phase 1 · Weeks 1–2
Live in 48 hrs

Install the
operational infrastructure

We audit your agency's operations, identify where hours disappear, and architect role-specific AI systems using Claude — trained on your data, your tone, your formats. Operational infrastructure goes live within 48 hours.

  • Operations audit — we map the exact drag points
  • Role-based AI systems for each team member
  • Proposals, reports, briefs — all systematised
  • Team trained on real data before we leave
  • Permissions and access set per role
1
Phase 2 · Weeks 3+
Unlocked after trust is built

Build the
revenue architecture

Once the team operates confidently on Phase 1, we architect business development systems — new client acquisition, founder operating systems, pitch pipelines. This is where Amoris delivers operational leverage.

  • New business acquisition systems
  • Outbound prospecting infrastructure
  • Founder operating system: pitches, strategy, ops
  • Client expansion playbooks
  • Ongoing system refinement as the agency grows
2
03 — Role-Based AI Systems

Every role gets a
dedicated AI system.

Not one generic AI tool for the whole team. Each person operates inside an AI system architected for their specific function — so a media buyer's infrastructure looks nothing like a creative director's.

📋

Account Manager

Runs client relationships, reporting, and communication. Spends the most time on repetitive weekly tasks.

  • Weekly performance report drafts
  • Client status update emails
  • Campaign summary write-ups
  • Meeting prep and action item summaries
  • Renewal and upsell brief generation
💡

Creative / Strategist

Owns ideation, briefs, and brand thinking. Gets bogged down documenting what should be doing work.

  • Creative brief generation from client inputs
  • Campaign concept drafting
  • Brand voice consistency checking
  • Competitor analysis and trend summaries
  • Social content calendars
📊

Media Buyer / Planner

Lives in spreadsheets and dashboards. Needs faster output from data, not slower interpretation.

  • Media plan formatting and templating
  • Budget allocation summaries
  • Platform performance analysis write-ups
  • Vendor comparison documents
  • Optimisation recommendation drafts
🚀

Founder / Agency Head

Owns growth, pitching, and strategic direction. Needs to move fast without depending on the team for everything.

  • New business proposal drafts
  • Pitch deck content and narrative
  • Prospect research and positioning
  • Scope of work generation
  • Strategic planning and OKR documents

Live in 48 hours.
No fluff. No waiting.

Step 01

Audit

We sit with your team in your office. Map every recurring task. Find exactly where hours disappear. No templates, no assumptions — we learn your workflow first.

Day 1 — Half day on-site
Step 02

Architect

We architect role-specific AI systems wired to your actual operational data — your proposal formats, your report templates, your tone of voice. Core operating system goes live in 24–48 hours.

Day 1–2 — Remote build
Step 03

Train

Every person operates their AI system on real data before the engagement ends. No documentation dump. No "figure it out" handoff. We stay until the operating system is running correctly.

Day 2–3 — On-site training
05 — Case Studies

AI Operating Systems
installed in the field.

Each system is designed around the agency's specific operational structure — not a template, not a tool. A purpose-built AI OS that runs inside their existing team and processes.

Challenge
Agency A — Confidential
Marketing Agency · Bengaluru

Operations running on manual effort. No standardised system across the team.

Lead responses were slow and inconsistent. Daily operations had no single source of truth. Weekly reporting was assembled manually from scattered data — taking hours and delivering inconsistent outputs to clients.

System Built

Agency AI Operating System

Three interconnected systems designed and installed inside their existing team structure:

  • Lead Response System — structured qualification and response infrastructure for inbound leads, with role-specific outputs for the BD function
  • Daily Operations Brief — an automated morning briefing that surfaces key priorities, client updates, and team tasks in a standardised format
  • Weekly Reporting System — a structured reporting architecture that pulls campaign data and generates client-ready reports without manual assembly
Outcome

Operational visibility the team didn't have before.

  • Lead response time reduced — enquiries handled through a consistent, structured process instead of ad-hoc replies
  • Daily operations standardised — the team begins each day with the same shared context rather than fragmented information
  • Client reporting systematised — weekly reports generated from a structured architecture, reducing assembly time and improving consistency
  • Operational visibility improved — founders and leads can see agency status at any point without chasing updates
Challenge
Agency B — Confidential
Performance Marketing · Bengaluru

Founder doing what a system should be doing. 5,000–6,000 contacts/month, zero operating rhythm.

A performance marketing agency managing thousands of contacts per month for real estate clients. The founder was writing every proposal from scratch — 2–3 hours each — manually assembling campaign reports weekly, and running team alignment through WhatsApp chains. No shared operating rhythm. No consistent daily structure.

System Built

Role-Based AI Operating System

A single agency context file anchors the entire system — clients, services, tone, metrics. Five role-specific systems reading from it before generating any output:

  • Founder Daily Brief — pipeline status, BD priorities, team blockers, and revenue gap every morning. No stand-up required
  • Account Manager Daily Brief — overdue follow-ups, client task list, and one clear priority before 9 AM
  • Creative Daily Brief — content queue, approval status, and pending assets per client
  • Proposal Drafter — client brief in, send-ready proposal out in 90 seconds. Win theme development, three-act narrative, ROI framing before pricing
  • Campaign Report + Client Update Systems — weekly performance reports and client status messages, ready to send without manual assembly
Outcome

The founder stopped being the operating system.

  • Proposals: 2–3 hours → 90 seconds. Every proposal now starts from agency context, not a blank page
  • Daily team alignment replaced WhatsApp chains — each role gets one command, every morning, with their specific priorities
  • Campaign reporting systematised — structured output from a single prompt instead of manual weekly builds
  • System improves over time — as the context file is updated with real data, every output gets sharper. Designed to run the agency, not just assist it
06 — Why Amoris
10yrs

In sales and GTM operations — building revenue systems and operating infrastructure, not just AI demos.

₹3.5Cr

ARR scaled from scratch with a 30-member team. Understands what operational leverage looks like at scale.

150+

Person sales org built and led. Designed the operating processes, not just the headcount.

Praveen
Shahi
AI Systems Architect

Why Agencies Trust Amoris

Most AI consultants understand AI. Most agency consultants understand agencies. Very few understand both operations and AI systems well enough to design something people actually use.

Praveen Shahi is a former sales leader who built revenue teams, GTM processes and operating systems before moving into AI. Today he designs AI operating systems that help agencies reduce operational overhead, improve execution and scale without unnecessary hiring.

  • Led revenue teams and built sales organisations at scale
  • Designed GTM operating processes for 150-person orgs generating $120K+/month net-new
  • Scaled ₹3.5Cr ARR from zero — knows what operational leverage looks like in practice
  • Builds and ships AI systems without engineering dependency
  • Bengaluru-based. Works on-site with your team.
Good fit
  • Marketing agency with 5–30 people
  • Founders tired of being the bottleneck on proposals
  • Teams spending 3+ hours/week on reporting and admin
  • Already using Google Workspace or Notion
  • Ready to invest time in a real system, not a quick fix
  • Bengaluru-based or open to on-site work
Not a fit (yet)
  • Want a fully automated system with zero human input
  • Looking for a tech product, not a done-for-you service
  • Agency under 3 people — not enough workflow to systematise
  • No recurring deliverables — one-off project agencies
  • Need enterprise procurement and legal sign-off cycles
Book Your Free Audit

20 minutes.
Your office.
Your data.

No pitch deck. No commitment. We map your operations and show you exactly which AI systems would create the most leverage for your team.

Book a Free Audit
On-site, Bengaluru 48hr turnaround No engineering needed Works with tools you already use